Dominika Swierad Portfolio Site

ABOUT ME

Dominika Świerad

LinkedIn

I bring research, innovation and experience design together, helping teams build products that are useful, thoughtful and fun. Right now I'm part of the AI Labs team at On, where we're working to bring people more joy through movement. I've worked across sectors, with a particular passion for media and storytelling, my time at the Financial Times and building the Guardian's Feast being the highlights.

After hours I write a newsletter about metropolitan life and culture.

CV

SELECTED WORK

FEAST, A COOKING APP FROM THE GUARDIAN
0-1, PRODUCT RESEARCH, STRATEGY, UX, LEADERSHIP

I was a Research and Strategy lead for the Guardian’s newly formed innovation team, tasked with bringing a new revenue-generating product to life in under a year.

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VICTORIA STATION 2050-2070
FUTURES RESEARCH, NARRATIVES, ARTEFACTS, STRATEGY

I led research for a national transport body to ceate a set of future scenarios and user profiles set in 2050-70, showcasing potential challenges and opportunities that would inform the redevelopment of a major train station.

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INTERACTIVE TOOLS FOR THE FINANCIAL TIMES
UX RESEARCH, PROTOTYPING, TESTING, EDITORIAL RESEARCH

At Financial Times I worked alongside editors and designers on developing innovative storytelling features that are useful, straightforward and enrich the experience for our readers.

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STILL NOT QUITE
COMMUNITY RESEARCH, ARTEFACTS, PARTICIPATION

I co-founded a participatory speculative research studio exploring possible futures with community groups. Through artefacts and design-led methods we imagine the future through fictional objects, and create plausible narratives to explain current challenges and opportunities.

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COLLABORATIVE FUTURES
UX ARTEFACTS, DESIGN METHODOLOGIES, FUTURES

Collaborative Futures was a project for the Royal Bank of Scotland, aimed at expanding their emerging design research model and its capacity to develop future-based scenarios that inform the bank’s strategic shift from transactional to experiential financial services.

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CARTOGRAPHIES OF AMBITION
COMMUNITY RESEARCH, ARTEFACTS, POLICY, STRATEGY

Commissioned by a Scottish policymaker, in this ethnographic project I worked with new parents and youth in the Highlands to explore the factors that constrain or limit their inclusive and equal participation in the workforce .

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